https://vimeo.com/132290885/b7293ffb92

I had the joy of meeting small business marketing expert Lisa D Sparks at the Mashable Social Media Day 2015. This encounter produced this “3-minute Documentary”, about producing content for your social media channels. She also talks about efficient re-purposing of content, i.e. how to use for example a cool article in multiple ways over time.

Music credits: AnantaSound – Alone in Kyoto.